Highlights > Recent Additions > Strategic Management: Concepts |
Strategic Management: Concepts |
 | Format : Softcover |
ISBN : 0136120997 | ISBN13 : 9780136120995 | Our ISBN : 0137034989 | Our ISBN13 : 9780137034987 | Publisher(s) : Prentice Hall | Pub. Date : Apr 2010 | Edition : 13th | Author(s) : Fred R. David | Subject : Business & Economics / Accounting & Finance |
Strategic Management: Concepts captures the complexity of the current business environment and delivers the latest skills and concepts with unrivaled clarity.
The Nature of Strategic Management; The Business Vision and Mission; The External Assessment; The Internal Assessment; Strategies in Action; Strategy Analysis and Choice; Implementing Strategies: Management and Operations Issues; Implementing Strategies: Marketing, Finance/Accounting, R&D, and MIS Issues; Strategy Review, Evaluation, and Control; Business Ethics/Social Responsibility/Environmental Sustainability; Global/International Issues
For management professionals, small business owners, and others involved in business.
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This is an International Edition. This book is brand new and in English. The cover may look different but the book content is 100% the same, page by page and word for word. Printed in original color on high quality paper. Identical to US Edition.
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Price : $60.00 |
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