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Excellence in Business Communication

Excellence in Business Communication
Format : Softcover
ISBN : 0136103766
ISBN13 : 9780136103769
Our ISBN : 0132171546
Our ISBN13 : 9780132171540
Publisher(s) : Prentice Hall
Pub. Date : July 2010
Edition : 9th
Author(s) : Courtland L. Bovee, John V. Thill
Subject : Business & Economics / Communication & Media
For undergraduate business communication courses. Learn Business Communication Skills By Example. Students need to have excellent, effective, and practical business communication skills in order to succeed in today’s business world.Excellence in Business Communication delivers an abundance of the most realistic model documents and tools, helping students learn business communication skills by example. The ninth edition is a more efficient, rigorously revised textbook that maintains solid coverage of fundamentals while addressing developments in the business communication field. The authors also understand that to succeed in today’s social media environment, business communicators must abandon outdated thinking and embrace the new social communication model that’s redefining business communication and the relationships between companies and their stakeholders. By offering practical advice and hands-on experience through dozens of activities and cases, this edition helps students adapt their communication skills to this important new media.

This is an International Edition. This book is brand new and in English. The cover may look different but the book content is 100% the same, page by page and word for word. Printed in original color on high quality paper. Identical to US Edition.

Price : $75.00

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